Marketing outsourcing in Colombia is about cadence, not one-off bursts. Teams handle planning, production, channels, and analytics as one loop. Less task chaos, more process clarity. Simple and practical.

This article brings a curated set of providers focused on operations: playbooks, CRM hygiene, automation, clear reporting. No hype - we look at how work moves from brief to live and what keeps context intact along the way.

1. NeoWork

We run marketing as an operating rhythm, not a burst of tasks. Our team builds practical capacity around the daily work that keeps a brand visible and consistent. Email that actually ships. Social that doesn’t stall. Creative that lands where it should. We provide marketing outsourcing services in Colombia and support active client programs there, plugging nearshore specialists into existing tools without asking anyone to rebuild their stack. It’s steady, measured, and easy to scale when priorities change.

How we staff is simple on paper and careful in practice. We hire selectively, train with intent, and keep pods close to the numbers. For context, we maintain roughly 91% annual teammate retention and move about 3.2% of candidates through our hiring funnel. That balance of stability and selectivity shows up in smoother handoffs, fewer restarts, and campaign calendars that hold. In Colombia, those pods handle email automation, paid and organic channels, content ops, and the quiet glue work in between - asset prep, QA sweeps, and weekly reporting that reads clearly instead of cryptic. It’s marketing that moves, at a pace the team can sustain.

Key Highlights: 

• Strategy, production, and media run in one operating rhythm
• Shared playbooks and approvals that keep calendars predictable
• Simple reporting focused on actions such as pause, iterate, or scale
• Documented workflows that reduce handoffs and lost context

Services: 

• Marketing outsourcing for planning, production, and day to day management
• Paid media setup, testing, and ongoing optimization
• Content operations with editorial workflows and asset libraries
• Email and automation programs with segmentation and CRM hygiene
• Social channel management with calendars, assets, and moderation
• Landing pages and web updates tied to measurement and A or B testing
• Lead capture, scoring, and follow up with transparent handoffs
• Performance reviews with budgets, pacing, and next step recommendations

Contact Information:

• Website: www.neowork.com
• Facebook: www.facebook.com/neoworkteam
• LinkedIn: www.linkedin.com/company/neoworkteam
• Instagram: www.instagram.com/neoworkteam

2. InsightB2B

InsightB2B works as an embedded marketing unit that plans, produces, and iterates without breaking stride. The team sets positioning, builds assets, and keeps a steady drumbeat of campaigns across channels. CRM hygiene, automation, and content ops are part of the weekly routine, not a side note. Performance gets tracked with simple metrics and clear handoffs, so nothing sits idle. For organizations that want a managed partner rather than a patchwork of freelancers, the setup fits neatly. Marketing outsourcing services here means ongoing strategy plus the people and processes to keep the engine running.

Highlights:

• Strategy-first planning paired with consistent delivery
• Content, automation, and CRM upkeep running as one workflow
• Clear playbooks and checkpoints that make scaling predictable
• Hands-on management of channels to avoid scattered efforts

Services include:

• Marketing outsourcing services with ongoing campaign ownership
• Content production and distribution across paid and organic
• Email lifecycle and marketing automation with list management
• Performance reviews, SEO support, and multi-channel coordination

Contact Information:

• Website: www.insightb2b.co
• LinkedIn: www.linkedin.com/company/insightb2b
• Phone: (+57) 313 8911 582

3. Publinsumos

Publinsumos operates like a full marketing department on call. The remit spans planning, creative, and the day-to-day management that keeps calendars and budgets aligned. Assets move from brief to live with minimal friction, and production does not get separated from management. The tone is practical - fewer slogans, more steady work that publishes on schedule.

Seasonal pushes get absorbed without spinning up new hires. Paid media and organic programs are planned together, so the channel mix does not drift. Reporting is straightforward, which helps stakeholders understand what to repeat and what to cut. Teams that need Marketing outsourcing services lean on publinsumos to coordinate tasks, approvals, and vendor handoffs under one routine.

Why people choose this firm:

• Department-level ownership instead of one-off tasks
• Integrated planning for paid, social, and creative
• Predictable cadence of deliverables with clear scopes

What they offer:

• Marketing outsourcing services as managed marketing operations
• Paid media planning and optimization with creative support
• Social channel management with calendars, assets, and moderation
• Brand updates, landing pages, and periodic performance reviews

Contact Information:

• Website: www.publinsumos.com
• E-mail: comercial@publinsumos.com
• Facebook: www.facebook.com/people/PUBLI-COL/61578268145148
• Instagram: www.instagram.com/publinsumoscolombia
• Phone: 301 549 3689

4. Emapta

Emapta assembles dedicated marketing teams that plug into existing workflows. Roles are scoped around real needs - content, performance, design, ops - then recruited and seated as a unit. HR, compliance, and facilities are handled centrally, which lowers risk and keeps onboarding simple. The client stays focused on briefs and outcomes while the team handles the work.

The engagement starts with role definition and a hiring sprint. Once active, the team uses the client’s stack for analytics, ads, and collaboration, so dashboards and approvals stay familiar. Ramp-up is incremental: begin with core roles, then add production or analytics capacity as programs expand. In practice, marketing outsourcing services look like a stable bench with predictable throughput.

As programs mature, cross-training and documentation reduce single-person risk. Coverage stays steady during leave or turnover because processes are written down and shared. That continuity matters for organizations running recurring campaigns or always-on channels. It feels less like handoffs, more like a working unit that learns over time.

Standout qualities:

• Dedicated-team structure aligned to specific marketing roles
• Centralized recruiting and HR for stable hiring and retention
• Process alignment with existing tools and reporting cadences

Core offerings:

• Marketing outsourcing services via role-based dedicated teams
• Content, performance, and design staffing with day-to-day management
• Operations support including timekeeping, compliance, and QA routines
• KPI tracking, documentation, and continuous improvement across campaigns

Contact Information:

• Website: emapta.com
• E-mail: info@emapta.com
• Phone: +57 601 786 8748

5. ContactPoint 360

ContactPoint 360 positions itself as an operations partner that can shoulder full marketing workloads alongside customer experience programs. The team plans campaigns, builds assets, and keeps the daily rhythm of publishing, without splitting strategy from execution. Lead capture, qualification, and follow up sit next to paid and organic channels, so handoffs are lean. Content moderation and social listening feed insights back into calendars and ads. Tooling is pragmatic - CRM upkeep, automation flows, and dashboards that show what moved and what stalled.

Standout qualities:

• Blends CX operations with campaign support
• Managed workflows for lead capture and follow up
• Flexible staffing across channels and roles
• Clear governance for SLAs and KPIs

Services include:

• Marketing outsourcing for campaign planning and execution
• Lead generation and sales support with CRM upkeep
• Paid media management and performance reporting
• Social listening, content moderation, and community management

Contact Information:

• Website: contactpoint360.com
• E-mail: sales@contactpoint360.com
• Facebook: www.facebook.com/ContactPoint360Company
• Twitter: x.com/CPoint360
• LinkedIn: www.linkedin.com/company/contact-point-360
• Address: Porto 100 Building Av. Cra. 45 #97-50 6th Floor, Bogotá, Colombia

6. Outsourced

Outsourced assembles dedicated marketing teams that plug into existing processes. Roles are defined by need - content, performance, design, marketing ops - then recruited and managed as a unit. The client keeps control of briefs, tools, and approvals while day-to-day tasks move to the team. Reporting stays familiar because it runs on the same stack.

Ramp-up is staged. Start with core roles, then layer production or analytics as programs grow. Capacity can expand for seasonal pushes and contract when the load eases. Costs remain predictable, which helps with longer planning cycles.

Why people choose them:

• Dedicated team model tailored to marketing roles
• Transparent resourcing with control over scope
• Tight integration with client tools and routines

Their focus areas:

• Marketing outsourcing via dedicated remote teams
• SEO, PPC, and content production staffing
• Design and video support for campaigns
• Marketing operations for CRM, automation, and analytics

Contact Information:

• Website: outsourced.co
• E-mail: contact@outsourced.co
• Facebook: www.facebook.com/outsourcedcareers
• LinkedIn: www.linkedin.com/company/outsourced-quality-assured-services
• Address: Calle 7D #43A-40. Medellín, Antioquia 050022
• Phone: +61 2 8103 3124

7. SoftGroup

SoftGroup operates as a managed partner for brands that need a mix of field activation and always-on digital support. The team plans campaigns, assembles talent, and keeps weekly calendars moving without splitting strategy from execution. Trade marketing tasks sit next to content, paid media, and social management, so retail and online efforts push in the same direction. Lead capture and follow up run through simple workflows with CRM hygiene and reporting built in. Creative, merchandising, and execution travel together, which reduces handoffs and idle time.

Focus areas:

• Integration of trade marketing with digital ops for consistent rollout
• Process routines for staffing, merchandising, and content delivery
• Clear responsibilities across planning, production, and measurement
• Documentation for briefs, approvals, and KPI reviews

Services cover:

• Marketing outsourcing with campaign planning and day-to-day execution
• Trade marketing coordination, staffing, and retail activation
• Content production, social channel management, and community care
• Paid media setup, optimization, and performance reporting

Contact Information:

• Website: www.softgroup.com.co
• E-mail: contacto@softgroup.com.co
• Facebook: www.facebook.com/SoftGroupPE
• LinkedIn: www.linkedin.com/company/soft-group-oficial
• Instagram: www.instagram.com/softgroup.pe
• Address: Calle 86A #13-42, Bogotá 110110, Colombia
• Phone: +57 302 7470067

8. BCB

BCB works at the intersection of strategy and delivery, stepping in as an external marketing arm when internal bandwidth is thin. Assignments range from research and planning to the production cadence that keeps channels active. Workshops translate into roadmaps, and roadmaps become assets, ads, and scheduled posts. Measurement stays close to the work, so teams can trim what underperforms and double down on what moves.

Beyond planning, BCB supports event logistics, training programs, and market studies that inform campaign choices. Marketing outsourcing here looks like a structured routine rather than ad-hoc requests. Calendars are treated as commitments, not aspirations, which helps maintain momentum over quarters. The result is a practical mix of strategy, execution, and review.

Key points:

• Strategy and delivery combined under one accountable team
• Research and analytics used to steer budgets and channel mix
• Operational support for events and enablement alongside campaigns

Their services include:

• Marketing outsourcing with planning, production, and channel management
• Market research and analytics to inform creative and media choices
• Event operations and brand activations aligned with campaign themes
• Training assets, playbooks, and sales enablement materials

Contact Information:

• Website: bcb.com.co
• E-mail: contacto@bcb.com.co
• Facebook: www.facebook.com/bcbmkg
• LinkedIn: www.linkedin.com/company/brand-consulting-business
• Instagram: www.instagram.com/bcb.mkg

9. BTO Digital

BTO Digital runs as an embedded marketing arm that plans, produces, and measures without breaking the flow. The remit blends strategy, creative, and channel management into a single routine that ships work on schedule. Campaigns move from brief to assets to live media with clear checkpoints, while content ops and automation keep momentum between launches. Lead capture, scoring, and follow up sit inside simple workflows, so outreach does not stall. Reporting is plain and regular - what shipped, what moved, what needs tuning - which makes budget shifts easier to justify.

Highlights:

• Strategy, production, and media handled in one operating rhythm
• Lead workflows aligned with content, automation, and CRM hygiene
• Simple, recurring reporting that focuses on actions, not vanity metrics
• Process documentation that keeps calendars and approvals predictable

Services include:

• Marketing outsourcing for end to end campaign planning and delivery
• Content operations across formats with editorial guidelines and QA
• Paid media management with testing, pacing, and incremental scaling
• Lifecycle programs with automation, segmentation, and performance reviews

Contact Information:

• Website: btodigital.com
• Facebook: www.facebook.com/btodigital
• LinkedIn: www.linkedin.com/company/btodigital
• Instagram: www.instagram.com/btodigital
• Address: Club Union, Cra. 42A #1, El Poblado, Medellin, El Poblado, Medellin, Antioquia, Colombia
• Phone: +57 311 2900792

10. Aplitic

Aplitic provides a managed marketing setup that pairs hands-on production with steady coordination. The team scopes channels, sets goals, and builds the weekly cadence of assets that keep brands visible. Search, social, and paid placements are planned together, so messaging stays consistent as budgets shift. Creative and web updates move in parallel, which shortens the path from idea to launch.

Beyond campaigns, Aplitic emphasizes the plumbing. Dashboards are streamlined, not decorative, and show what to pause or expand. Intake, approvals, and QA sit inside one workflow, reducing edge cases and last minute scrambles. For organizations that want marketing outsourcing services without losing process control, this model offers structure with room to adjust.

Key points:

• Channel mix coordinated to avoid duplicated work
• Creative, web, and media tracked through one intake and QA flow
• Dashboards centered on decisions such as stop, iterate, or scale

What they offer:

• Marketing outsourcing with planning, production, and media stewardship
• Search and social programs with keyword, audience, and creative iteration
• Landing pages and web updates tied to measurement and testing
• Email and automation frameworks with segmentation and lead handoffs

Contact Information:

• Website: aplitic.com
• E-mail: info@aplitic.com.gt
• Facebook: www.facebook.com/aplitic
• Twitter: x.com/Aplitic
• LinkedIn: www.linkedin.com/company/aplitic
• Instagram: www.instagram.com/aplitic_marketing
• Phone: +57 311 6707907

11. Indexcol

Indexcol operates as a creative and performance partner that can shoulder ongoing marketing workloads. Strategy translates into message maps, campaign platforms, and asset libraries that support both launches and always on programs. Production spans video, design, copy, and interactive pieces, with timelines sized to fit weekly delivery. Small tests run often. Results fold back into copy, audiences, and placements.

The studio treats governance as part of the craft. Briefs are written, scopes are plain, and calendars are realistic. Teams get status touchpoints that surface blockers early, so shifts happen before deadlines slip. Nothing flashy here - just organized routines that publish on time and learn as they go.

As relationships mature, Indexcol helps document playbooks and brand guidelines that keep tone steady across teams. Knowledge stays with the account rather than a single specialist, which reduces delivery risk. The outcome is continuity. Less ramp up, fewer surprises, more work shipped.

Standout qualities:

• Creative and performance disciplines working from the same plan
• Test and learn culture with lightweight experiments and quick loops
• Clear governance for briefs, scopes, and sign offs
• Attention to continuity through playbooks and shared context

Core offerings:

• Marketing outsourcing for strategy, production, and channel execution
• Creative production across video, design, and editorial with asset libraries
• Performance marketing with experimentation, landing pages, and pacing
• Content operations including calendars, guidelines, and reporting routines

Contact Information:

• Website: www.indexcol.com
• E-mail: contacto@indexcol.com
• Facebook: www.facebook.com/Indexcol
• LinkedIn: www.linkedin.com/company/indexcol
• Instagram: www.instagram.com/indexcol.agencia

12. Ramiro Parias

Ramiro Parias runs a managed marketing practice that blends advisory work with day-to-day execution. The setup looks practical - planning, production, and reporting in one routine so campaigns do not stall between steps. Assignments range from positioning and content calendars to ads, landing pages, and email flows, with clear checkpoints and simple dashboards. Lead capture, scoring, and follow up live inside the same workflow as social and search, which keeps handoffs short. Training and playbooks are part of the offer, so teams keep momentum after launch. It’s steady work, not theatrics, with marketing outsourcing services delivered as a cadence rather than one-offs.

Standout qualities:

• Strategy and delivery joined in one operating rhythm
• Clear intake, approvals, and QA to reduce rework
• Attention to enablement through training and practical playbooks

Core offerings:

• Marketing outsourcing for campaign planning and daily execution
• Fractional leadership for roadmap, budgeting, and channel mix
• Content production with editorial workflows and asset libraries
• Search and paid media management with testing and pacing
• Email lifecycle programs with automation and CRM hygiene
• Social channel management with community care and moderation
• Landing pages and web updates tied to measurement

Contact Information:

• Website: ramiroparias.com
• Facebook: www.facebook.com/RamiroPariasCoachInternet
• Twitter: x.com/ramiroparias
• LinkedIn: www.linkedin.com/in/ramiroparias
• Instagram: www.instagram.com/ramiroparias

Conclusion

The takeaway is simple: durable marketing runs on process. When cadence, documentation, and tight feedback loops are in place, results don’t depend on individual heroics. Our overview helps you navigate marketing outsourcing providers in Colombia and see how they operate day to day.

Vendor selection is both the main risk and the growth lever. Map fit to your goals, process maturity, SLAs, data visibility, and knowledge transfer to your team. A good path is a 6-8 week pilot, clear success metrics, one communication lane, and regular check-ins. Then scale carefully: double down on what works, simplify what drags.